Scanned from our menu

THE FISH THAT ONLY LIVES HERE

Totoaba macdonaldi swims in the Sea of Cortez and in no other water on earth. The Totoaba we serve was raised a few hours up the coast, in that same sea.

Mayan Fish at El Squid Roe — Totoaba fillet with spinach, garlic cream and Monterey Jack, served with rice and grilled vegetables.
One sea
Endemic to the Sea of Cortez. It lives in no other water on the planet.
Wild fishing closed since 1975
Mexico shut the wild fishery more than fifty years ago. It has never reopened.
100% farm-raised
Every gram of Totoaba we serve is farmed, certified, and traceable to the pen it grew in.

Why it isn't on the menu back home

Wild totoaba sits on CITES Appendix I — the strictest tier of international wildlife protection, the same list that covers sea turtles and elephants. Taking one from the sea is a crime on both sides of the border, and it was the black market for its swim bladder that put it there.

So the only totoaba anyone can legally serve is farmed. Mexico first cracked the export door open in 2022, and very little of it leaves the country. That is the honest reason you have probably never seen this fish on a menu at home — and why ordering it here is the easy part.

You scanned a code to meet this fish. It came with one too.

Santo Mar tags its totoaba so every fillet traces back to the pen it grew in. Here is what is behind ours.

Species
Totoaba macdonaldi
Water
Sea of Cortez, Baja California Sur
Farm
Santo Mar — open-ocean pens off La Paz
Method
Farm-raised. Never wild-caught.
Certified
4-star BAP (Best Aquaculture Practices)
Wild fishery
Closed since 1975

270,000+

sent back to the sea

Santo Mar — formerly Earth Ocean Farms, the operation that showed CITES farmed totoaba could be traded at all — has run a release program called Totoabas a la Mar since 2015. More than 270,000 juvenile totoaba have gone back into the Gulf of California, 40,000 of them in 2025 alone. The farm that stocks our kitchen is the same one restocking the sea.

Release figures reported by Santo Mar.

Where to find it on the menu

Look for it by name — these are the dishes built on it.

The Mayan Fish is the one the kitchen is known for — a traditional El Squid Roe recipe, fillet under spinach, garlic cream and Monterey Jack.

  • Billy's Ceviche

    200g Totoaba fish fillet or 200g shrimp + lemon + celery + cilantro + serrano chili + tomato + cucumber + onion + orange juice + clamato + tostadas

    $35
  • Fish & Chips

    200g Totoaba fried strips + fries

    $35
  • Totoaba To Taste

    200g grilled, devil (spicy) or garlic Totoaba fillet + mashed potatoes + grilled vegetables

    $35
  • Mayan Fish

    200g Totoaba fillet + spinach + white wine + diavola sauce + Monterey Jack cheese + garlic cream + mashed potatoes + grilled vegetables. A traditional El Squid Roe recipe.

    $35
  • Surf & Turf

    200g Totoaba fillet + 450g rib eye + mashed potatoes + grilled vegetables

    $59
  • Three of Totoaba

    200g — three tacos, sustainably sourced Totoaba from the Sea of Cortez (Santo Mar)

    $35

Kitchen 9am–10pm daily.

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